Kylie Jenner’s Muse Magic… Sales fired up like magic… Kylie Jenner’s probably a muse for a lot of people, but one creative artist is especially feeling her influence as he watches his sales skyrocket … all because she wore a Muse hoodie.
Here’s what happened — the cosmetics mogul wore a hoodie made by Muse Clothing in a recent YouTube video to promote her new Summer Sailor Collection.
Muse is a streetwear brand created by Antony Muse, who tells TMZ the hoodie Kylie wore in the vid was one-of-a-kind … and he has no idea how she got it.
Antony says he’s never spoken to Kylie or her team or sent her any of his work, so he was stunned when he found out she wore his clothing … stunned and elated.
He tells us Kylie randomly wearing his hoodie is “similar to what I think would happen if I won the lottery,” adding it seems surreal.
Beyond the excitement … a major boost to his bottom line. Antony says his DMs immediately began blowing up over the hoodie, so he’s re-releasing it.
And, get this — he says in the first 24 hours after Kylie posted the video, his brand’s sales have surpassed any day since the company launched in 2017. Sales increased by 10 fold over a typical day.
Antony’s singing Kylie’s praises, saying … “Although it may seem like a small thing for her to just put on a hoodie, her post could be the difference between a smaller artist like myself having to go back to waiting tables and being able to continue to grow and live off of my art.”
Now that’s some serious influencing.
Source – TMZ
In More News – Rihanna reassures fans – new album will be ‘worth the wait’
Chart-topping star Rihanna has promised her new album will be “worth the wait”.
The “Work” hitmaker hasn’t released an LP since ‘Anti’ in 2016 but she insisted she is “always” working on her music and despite fans’ pleas for her to share her latest material, she wants to wait until she’s completely satisfied.
She said: “I’m always working on new music. Just because I haven’t released an album in a few years doesn’t mean I haven’t been working on it.
“I’m not just going to put music out because people are craving it. I’m going to make it worth the wait – and it will be worth the wait.”
The 32-year-old singer has also found success as an actress and with her cosmetics range Fenty Beauty but she insisted that whatever she’s working on has to be something she truly believes in. Learn More